(ARA) - Here’s another silver lining to the dark economic clouds still on the horizon this holiday season: handmade holiday decorations are not only less costly, they’re perceived as more meaningful as well.
From spending more time with loved ones to an improvement in our overall health, stories abound on the positive side effects of the shaky economy. Increased enthusiasm for handmade items may well be the latest good by-product of troubled economic times.
“Social science experts tell us that tough economic times realign people’s priorities, and we’re certainly seeing that all around us,” says Riddi Kline, vice president, marketing of Jo-Ann Fabric and Craft Stores, a leading craft supplies retailer. “People are placing greater emphasis not just on cost-savings but on the meaningfulness of a decoration or gift. Nothing is more personal and customizable than something you make yourself. And this year, you can find craft ideas to fit every holiday decorating theme.”
